I know what you're thinking: Jack everyone gives free gifts, it's totally in right now."
Hogwash.
Ever read the book "Feed a Mouse a Cookie?" Same concept.
Somewhere a bad quote went viral that read: "Give people free stuff and they'll feel inclined to return the favor."
Let me add a caveat: "and they will never turn into customers."
" Don't dilute your brand.
Apple doesn't give their iPhones away so don't whore your skills and abilities. "
Read In Depth:
Boolean Highlights: Shorten to a Tweet | Use active sentences | Refrain from sounding Egotistical
That's it for now kids.
Do something fun today; start an art journal.
Love,
Jack
Love your advice Jack. I have had mixed results with offering free ebooks. I know I have got more subscribers that way but there is no way to really know if it converts to sales. Do you have any tips for someone just starting a recruiting desk? I am in the medical field for Surgical Techs. Any help would be great
ReplyDeleteThanks for reading Nicole. lookup Top Recruiter for training modules, great stuff. I don't advise starting a desk until you have 100K in the bank. Toodles
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